Gioia (pronounced joy-yah) and Roger Herman -- keynote speakers
for the Corporate Coaching 2000 conference in Toronto this March
-- are convinced that coaching will be key to the success of corporations
in the future.
With competition for qualified workers intensifying, employers are
beginning to shift their attention to their organizational cultures.
They're becoming more concerned about building and maintaining the
kind of culture that will attract, optimize, and retain the top
talent they want and need.
That new culture is something called "lean and meaningful," say
Herman and Gioia, co-authors of Lean & Meaningful. "Companies know
they need to operate more efficiently, but they're still not sure
what to do with the people side of the issue," they explain. "The
old 'lean and mean' attitudes won't work with today's employees,
and certainly won't work in the future."
and Gioia assert that the successful employers of the future will
emphasize meaningfulness in the next generation of their corporate
cultures. "Meaningful work is increasingly important," they say,
"along with a collaborative environment and attention to work-life
balance. There will be more investment in family centeredness, flexibility,
and personal and professional growth.
finding that training managers to become coaches improves employee
relations and this in turn, improves their ability to retain and
grow good people.
Further, while workers were once told to leave their personal lives
at home, enlightened managers are inviting the "whole person" to
work. They know that to achieve the full potential of their people,
the whole person must show up!
coaching managers and employees on the human issues -- making space
for their hearts and souls in the workplace -- not only improves
retention, but also boosts creativity, productivity, and overall
Their program at Corporate Coaching 2000 offers a fascinating look
into your future as a Coach, and how to position yourself to take
full advantage of these dramatic changes.
Herman and Gioia
own The Herman Group, a firm of Certified Management Consultants
and trainers in Greensboro, NC. They share an interest and enthusiasm
for the future and helping their clients position themselves for future
success, and have authored many books in this area.
Please visit their website at www.herman.net