Welcome to Today's Coach

January 9, 2002

Dear Readers,

Today's issue is a very thought-provoking one and I'm certain will be an important resource for many in the years to come.

As mentioned in the Important Notice below, this comparison of Conventional Therapy and Personal Coaching represents many hours of thought and energy, including time donated by Coaches and Coach/Therapists on the CoachVille R&D Team, the best example of an intellectual factory we know of!

Interested in CoachVille and the contributions it's making to the field of Coaching? Click here for more info.

Also in this issue is information about the CoachVille Conference being held in Las Vegas this March 2002. January 10, 2002, is the last day to register at a fee of $379. Details here.

As always, your comments are welcome...

Happy Reading,

Andrea Lee
GM, CoachVille

Comparison Chart
Conventional Therapy v. Personal Coaching
copyright 2002 by CoachVille.com
v 1.0 updated 1/2/02 | pdf version here

Important Notice
We've created this comparison chart with the help of dozens of therapists on the CoachVille R&D Team who are also experienced coaches. And, while not everyone will agree with every single word pair, it's our view that this chart does help to clarify the differences between coaching and therapy. That said, the fact is that many of the differences between modern therapy and personal coaching aren't as big as we might like them to appear. Both professionals can be working with fully functioning adults who are working through a difficult situation. Both disciplines focus on helping people make changes and accomplish goals that really matter to them. They are different ways of working; each with its own special value.

Conventional Therapy
tends toward...

Personal Coaching
tends toward...

personal strengthening
triage
issue resolution
why me?/why this?
overcoming obstacles
traditional relationship
unconscious>conscious level
away from
looks backward
raising standards
somewhat vulnerable
cognitive/behavior patterns
letting go
needs help
pain
past > present
needs, wants
issue resolution
driven by unresolved issues
absorbs information
feelings, discussion oriented
self understanding
nurturing, supportive
asks why
disruptive situations
usually a measured pace
no personal disclosure
patient/client
medical model
treatment
healing
presented complaints
mostly monologue
progress
was then
professional 'arms length'
behavior norms
analysis/understanding
pathology
hope
self concept
integration
diagnosis
support
prognosis for recovery
diagnosable conditions
anxiety
depression
trauma
emotional scares
addictions
compulsions
emotional issues
neuroses
psychoses
healing of emotional damage
history
self imposed limits
acceptance
conflicts
reality
restoring
healing
coping/protective mechanisms
beliefs
self responsibility
stabilize
new perspective
confidential
family dynamics
hurts
personal dynamics
weaknesses
problems
tends toward process
heal past
medical model
behavior awareness
complaints
reactions
restoration
undoing
dysfunctional>functional
focused scope
fear

personal evolution
visioning
problem solving
what's next?/what now?
sustainable flow
collaborative, equal partnership
conscious>consciousness level
toward
focuses forward
raising standards
generally open, not vulnerable
actively building
life dynamics
wants a partner
frustration
present > future
needs, wants
life design
chooses goals and actions
acts on information
more action oriented
self potential
catalyzing, challenging
asks what
tolerations
often a rapid pace
personal disclosure as useful
client
performance model
co creation
achievement
common situations
mostly dialogue
performance
is now
close, collaborative
uniqueness
possibility
experimentation/discovery
inspiration
self discovery
manifestation
self assessment
support, solutions
chance of success
everyday situations
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
n/a
related experiences
missed opportunities
flow
paradoxes
paradigms
expanding
evolving
building reserves
personal operating system
accountability
balance
new approach
confidential
organizational dynamics
works
personal style
strengths
solutions
tends toward results
create future
performance/growth model
personal awareness
tolerations
responses
enhancement
doing
functional>extraordinary
unlimited scope
excitement

The most advanced coaching conference ever offered.

Dates/Location
Thursday - Saturday
March 14-16, 2002
( Wednesday, March 13, is a bonus day; see below)
9am-5pm all days

Riviera Hotel and Conference Center
Las Vegas, Nevada, USA
Maximum capacity: 900 (currently at 810 registrants)

Conference fee: $379 until January 10, 2002; $479 thereafter. Full payment is made upon registration.

Click here to register.
Link not working with your browser? Go here:
http://www.thomasleonard.com/teleclass and type in class 2060.

UPDATE: Newly added features...

Veteran coach Shirley Anderson will be making a presentation on how she coaches her high profile client management guru Ken Blanchard (Shirley has Ken's blessing to share their process).

Expert computer tech guy Clayton Smith is making himself available at the conference to all conference attendees. Got a computer problem, tech issue or 'dumb question?' Clayton will be there at the conference available to help you at NO charge.

Coaching in Corporations is the theme of one of the two Wednesday special sessions. Val Williams is now confirmed as the co-leader of this special training day.

Val's extensive experience as a corporate coach, and her polished, but friendly, presenting style makes her a perfect co-leader of this event.

Free GiftPaks are being cre

ated for all attendees. These include several cool items including the coach lapel pin and the coach ceramic coffee mug.

Special interest gatherings are planned which will help you connect with coaches with similar interests and goals.

The free Friday Networking and Trade Show event will now feature tables for 50 vendors/service providers so you can circle the room and meet the vendors, others coaches, while nibbling in the extensive hors d'oeuvre and your favorite beverage (no host bar).

And, we're working on more goodies for you...

Who is the conference primarily designed for?
While everyone is most welcome, the conference content has been designed for:
1. Intermediate/advanced coaches who have been coaching for 2-20 years
2. Coaches who are on a fast learning/success track
3. Coaches who coach entrepreneurs, small businesses and corporate clients
Again, everyone is welcome, but the content is rich and the pace is fast.

Please note: Thomas and other trainers are co conducting two bonus trainings on Wednesday, March 13, 2002. One is the Boot Camp for New Coaches; the other is Coaching In Corporations. The extra cost for this one day is $79 for conference registrants and includes admission to both concurrently run events (you can go back and forth if you like, and you can get the handouts for both; all for $79).

What will I learn at the 2002 CoachVille Conference?
1. How to use advanced coaching strategies and models with higher-end clients.
2. How to use client coaching programs with clients.
3. How to package and price your services for the higher-end client.
4. How to develop multiple, lifetime passive-revenue streams.
5. How to fill your practice and keep it full with marketing and referral engines.
(For a list of all of the conference topics, please see below.)

How is the conference organized?
We are keeping the conference as interactive, effective, and simple as possible. You'll have plenty of free time for networking and for enjoying the sights and entertainment of Las Vegas.
1. We're using a classroom-type layout where everyone is in one of two large, comfortable event rooms during the conference.
2. 30 interactive presentations/trainings are conducted over 3 days, each lasting from 24-90 minutes.
3. All sessions are interactive (and include step-by-step handouts) and are conducted by experts with a track record.
4. No break-out sessions. (Why not? Because the content fits for virtually all intermediate/advanced coaches.)
5. The sessions will be videotaped for video and audio streaming (later webcasting).
6. Late Friday afternoon is a Social/Networking Party (no-host bar, plentiful/rich hors d.)
7. Organized outings to Cirque du Soleil and other shows. (add on)
8. No dinners/banquets, no keynotes, no panel discussions. Not our style.
9. You are on your own for lunches and dinners. Beverages are served all 3 days during the breaks.

Guarantee of Satisfaction
If, at the end of the conference, you feel that the conference was not worth the fee you paid, you will be refunded your conference fee in its entirety, no questions asked. (We're quite serious about this.)

For a detailed agenda, hotel reservation information, etc., click here. Or click here to register now.